HTC Malaysia has launched the HTC One Max smartphone in a media event at Elegantology @ Publika earlier today. The enlarged version of the flagship HTC One smartphone with a huge 5.9-inch screen display and fingerprint scanner, is selling at a suggested retail price of RM 2,499 for 32GB model in all HTC retail outlets. The other two devices in the One series – HTC One and HTC One mini are selling at RM 2,199 and RM 1,699 respectively.
To recap on the specs, HTC One Max sports a 5.9-inch full HD 1080p screen display and is powered by Qualcomm Snapdragon 600 quad-core processor clocked at 1.7 Ghz. The phablet has 2GB of RAM and onboard storage sizes of 16GB or 32GB. There is microSD card slot for storage expansion for up to 64GB, plus HTC is giving an additional 50GB worth of Google Drive cloud storage for free.
There is a fingerprint scanner, located on the back of the phablet, well under the camera lens. The fingerprint scanner allows users to lock or unlock the screen and quickly launch up to three favourite applications by assigning an individual finger to each.
As for the cameras, there is a 4MP Ultrapixel camera with f/2.0 aperture and 28mm lens on the rear and a 2.1MP front-facing camera. Both cameras have 1080p full HD video recording capability. Battery capacity stands at 3,300mAh. The phablet weighs 217 grams and has thickness of 10.29 mm. It runs Android 4.3 Jelly Bean with Sense 5.5 overlay and features BoomSound dual frontal stereo speakers.
HTC One Max is currently available in Glacial Silver flavor. Stealth Black flavor will be available sometime in late December.
THE HTC ONE® GETS SUPERSIZED WITH THE HTC ONE MAX
World’s best smartphone now in 5.9” with new and improved HTC Sense 5.5 ® experience
Malaysia, 21 November, 2013 — HTC, a global leader in mobile innovation and design, today announced the HTC One max, a super-sized smartphone that brings the award-winning design, functionality and performance of the HTC One to fans of larger handsets. A new Fingerprint Scan feature takes convenience to a new level while acclaimed features including HTC BlinkFeed™, HTC Zoe™ and HTC BoomSound™, combined with the new HTC Sense 5.5, which are all enhanced to continue to deliver the best overall smartphone experience, now on a larger screen.
“The addition of the HTC One max means that we now have an HTC One phone for everyone. The family has been built on quality and game-changing innovations and the HTC One max is certainly no exception,” said Peter Chou, CEO of HTC Corporation. “The upgrade to HTC Sense 5.5 will provide our most amazing mobile experience yet, with the HTC One max delivering the size and power required to do everything you want, and more, without compromise.”
Big and powerful
The HTC One max’s 5.9” full HD1080p display is perfect for enjoying photos, videos and movies on the go. Smooth and efficient performance comes courtesy of a quad-core Qualcomm® Snapdragon™ 600 processor featuring a quad-core 1.7 GHz CPU enabling jaw-dropping performance, ultra vivid videos and booming sound. Whether you’re watching videos in stunning HD, playing games or checking out what’s hot online, the HTC One max sounds amazing, looks sharp and keeps working when you need it.
The 16GB or 32GB onboard memory can be expanded thanks to a microSD™ card slot, with a massive 50GB of additional free Google Drive online storage being offered exclusively to HTC One max owners .
The large 3300mAh embedded battery means that this level of performance will last and last. Even the most intensive users will find the HTC One max is up to the challenge thanks to the optional HTC Power Flip Case, a stylish 1200mAh battery expansion for your HTC One max which offers both protection and extra juice when you need it most.
Maximum convenience at your fingertips
The average person checks their phone multiple times a day, so the HTC One max welcomes a new era of convenience and advanced functionality thanks to a built-in Fingerprint Scan feature. Located on the back of the device, the fingerprint scanner allows users to lock or unlock the screen and quickly launch up to three favourite applications by assigning an individual finger to each.
More content than ever before
The HTC One max’s Sense 5.5 upgrade comes with a more social, personalised HTC BlinkFeed that can be further refined by customisable topic categories and new integration with premium content providers including Instagram and Google+. Up to 120 articles can also be downloaded for offline viewing, making BlinkFeed even better for snacking on information wherever and whenever you are.
Ultimate imaging
Featuring HTC’s UltraPixel camera technology, HTC Zoe mode, that brings your photos to life, and a 2.1MP front-facing camera, the HTC One max will capture stunning photos and full HD 1080p videos whether you’re the photographer, the subject or both. Dual Capture means you can now snap memorable moments and your reaction to them in one extraordinary photo or video by simultaneously shooting with the front and rear cameras.
Improved imaging is also introduced through Video Highlights, which combines your photos and videos to create a mini movie complete with the soundtrack and visual theme of your choice. And with the HTC One max, your Video Highlights can now be any length you want .
Design at its Best
Available in Glacial Silver now, and Stealth Black in late December, the HTC One max shares the same premium design credentials as the rest of the HTC One family, providing an all-round exceptional experience.
Local Availability
The HTC One max will available in Malaysia at all HTC retailers and selected mobile operators at RM2,499 from now onwards.